Floral & Event Design · Piedmont, Italy
Curating bespoke floral experiences
for timeless weddings
With over two decades of experience, I create floral scenography that tells a story — your story. Each composition draws from the seasons, the land, and the quiet language of flowers.
My passion was born from my grandmother Maddalena, who tended enchanting gardens in the Piedmont countryside of the 1950s. That love for nature, for beauty grown from the earth, has guided everything I do ever since.
I believe a wedding is not only what you see, but what you feel, smell, and remember. I design for all the senses.
"You translated us into flowers."
— Words of a bride · The highest compliment I have ever received
From the bridal bouquet to the grandest of arches — I design cohesive floral narratives that transform any venue into an unforgettable scene.
Elegant floral installations for corporate dinners, product launches, galas and private celebrations. Nature as a strategic communication tool.
We meet to talk — about you, your vision, your style. You are the heart of the design.
I study the natural elements that speak your language — flowers, colours, textures — with meaning and energy.
Each arrangement is crafted by hand with passion and precision, caring for every detail until it is exactly right.
I coordinate the setup so every flower is perfectly placed and you can be fully present.
Piedmont is one of Italy's best-kept secrets for destination weddings — a landscape of rolling vineyards, medieval castles, and hilltop estates that no photograph quite captures.
I grew up here. I know the hidden places, the October light, the scent of Langhe in bloom. This territory is not a backdrop — it is woven into every design I create.
"Ivana, you were extraordinary — like something from a fairy tale. Your professionalism, your ability to grasp my idea and elevate it with your impeccable taste."
"The ceremony hall, the dessert table, the cake display — every detail, thoughtfully placed. They made that day truly unforgettable."
"I wholeheartedly recommend Ivana for the perfect arrangement of the church and its staircase. All the compositions, including the bouquet, were truly beautiful and original."
"Not just a florist — a world of passion and art. Recommended for anyone seeking not simply floral arrangements, but true works of craftsmanship."
I work as Flowers & Design Coordinator alongside Caterina Lostia Events, a luxury wedding planner based in Turin and Milan — for occasions where every detail matters.
I recommend reaching out at least 6 months before your wedding. But don't hesitate — experience has taught me to work beautifully even with shorter timelines.
Via Roma 59, Borgo d'Ale (VC) 13040
Piedmont, Italy
Tue–Sat 9:00–12:30 / 16:00–20:00
Sun 9:30–12:30 · Mon closed